Building TA trust using the OXYTOCIN framework
Trust defines Talent Acquisition’s success. Using neuroscientist Paul Zak’s OXYTOCIN framework, Jo Vohland and leading TA experts reframe trust as everyday leadership behaviours celebrating wins, setting clear expectations, empowering autonomy, and promoting transparency. For HR and Talent leaders, these principles turn recruitment from a transactional process into a strategic driver of organisational performance.








