General Manager Marketing, Defence Force Recruiting
Pat Duffy is one of the most highly respected marketers in Australia, with a long career in information technology, telecommunications and financial services. She has been head of marketing for Optus, Telstra, St George Bank and MLC (the wealth management division of the National Australia Bank).
She has been head of marketing for Defence Force Recruiting since November 2007 with responsibility for all aspects of marketing for Navy, Army and Air Force.
Originally from the United States, Pat has lived in Australia all her adult life. Pat is a member of: the Australian Marketing Institute; the Australian Institute of Company Directors; the Selby & Friends Advisory Board; and a former director of eTick Limited, a publicly listed company; Vice Chair of the Australian Direct Marketing Association; and Director of the International Advertisers Association.