Creative / Content Manager & Digital Strategist, Social@Ogilvy
As a combination of nerd and marketer, I love the combination of great stories and new ways to tell them. Whether it’s running influencer and blogger engagement programs for blue-chip clients, building paid amplification strategies for Facebook, Twitter and YouTube, or creating a digital strategy from EDMs to UX design, I’m always keen to help clients tell better stories.
I’ve deployed campaigns across multiple social media platforms, and built targeted content marketing strategies to exploit and embrace the power of paid social media marketing. As Creative & Content Manager and Digital Strategist for Social@Ogilvy, I’ve been deeply involved in content planning, content strategy, campaign development, ATL integration and building lively social media communities. From content calendars and media monitoring to full-blown digital marketing strategy, I’ve worked on huge brands like KFC, Ford, Canon, Telstra, Microsoft, navigating the internal landscape to deliver business outcomes, support campaigns and build brand love and community interaction.
I’ve been a blogger, a photographer, a digital projects specialist, a copywriter and an account manager. I’m passionate, dedicated, focused on delivering high quality work, and always keen to explore new social media channels, new content styles and new ideas.