Group Digital Engagement Director, Hays
Experience over Efficiency: Finding a Balance in an Increasingly Digital World
We all strive to deliver the best possible experience and service to each of our customer groups. AI is developing as a method in increasing the efficiency of providing that experience, but in doing so it also requires data to inform machine learning.
How do we demonstrate the value of AI, so that people are comfortable to share richer data? What are the potential benefits to each stakeholder, and at what point does automation negatively impact the customer experience? Jacky and Matthew Dickason will be exploring these topics in this session.
With more than 30 years of experience in the staffing industry, Jacky’s expertise spans many areas of the Hays business including operations, marketing, RPO and technology. In her current role Jacky spearheads a number of strategically significant partnerships for Hays including LinkedIn, Xing, Google, GO1 and StackOverflow. Her unique and invaluable remit is to make sense of emerging trends and technology in the HR and broader world, identifying, evaluating and implementing the tools that enable Hays to power the future world of work. Jacky is a well-respected and generous thought leader within the industry, regularly authoring articles and sharing her knowledge and expertise through speaking engagements.