Australasian Talent Conference 2015, Auckland
29th June, 2015 @ Air New Zealand, Auckland, New Zealand
Our annual Australasian Talent Conference (ATC) is coming to New Zealand! The Largest Event For Corporate Talent Managers, HR Directors and Recruiters In The Southern Hemisphere.
Recruitment IS Marketing. Challenge yourself to think differently at #ATC2015
The best way to continually hire high performing employees is to attract top talent to your organisation. The most important role for a Talent Acquisition professional, is to ensure they have the diverse quality candidates in their recruitment funnel. If you can gets attraction right and can measure results, nothing else is important.
How do we differentiate our employer brand, get it out there and build interest with prospective employees? What channels will provide the best ROI? Can we leverage our consumer brand?
With the ubiquity of social media, the rise of ‘data analytics’, and the ever increasing availability of sophisticated technologies, recruiters need to learn and adapt skills that were traditionally the domain of the Marketing Department. Marketing’s function is to create a difference between similar products and build interest and desire. To build interest and excitement about your company as an employer of choice, recruitment must morph into a marketing process.
Who Should Attend? Corporate recruitment and talent management decision-makers who are rethinking their organisation’s talent function and are looking for ways to:
- Harness their company’s social capital to attract and engage with the right talent;
- Develop and implement a compelling, content-lead recruitment marketing strategy;
- Understand the power of ‘story-telling’ to convey your company’s unique employee value proposition;
- Maximise the use of technology and analytics;
- Develop their mobile recruitment strategy; and
- Deliver better quality of hire.
Innovation Lab: Networking is the heart of the ATC and is free for all ATC2015 participants to attend. This Innovation Lab and Networking Reception will be held from 4:00pm to 6:00pm and will be a great opportunity to talk to your peers, mingle with our partners, meet our speakers – and make new friends.
Join Bill Boorman and HR and recruitment technology start-ups and early lifecycle HR Tech companies, who will showcase their innovative technology through a series of short, sharp ‘Shake-Up’ sessions.